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Why do you need a sustainable strategy?
Brian Mikkelsen highlights the benefits for SMEs of integrating sustainability into their business.
In collaboration with BITVA, a number of companies have completed a Plan Earth course, which has not only given them a sustainable business plan, but also a competitive advantage. Brian Mikkelsen was a guest at the closing event and emphasizes in the interview that the work with sustainability will be a permanent part of the company's future business.
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